Customer Experience, Website Development

The Rise of Voice Search: Optimizing for Conversational Queries

In recent years, the landscape of online search has undergone a significant transformation with the rise of voice search technology. As more users embrace virtual assistants and smart speakers, it becomes imperative for businesses to optimise their websites for conversational queries.Here are some key aspects of the rise of voice search and practical recommendations for website optimisation. Understanding the Shift to Voice Search: The convenience of voice-activated devices has fueled the surge in voice search usage. Users are now more inclined to ask questions naturally, leading to longer, conversational queries. Unlike traditional text-based searches, voice searches tend to mimic human […]